Building smart farm machines to manage crops at a plant-level
Today, the best practice is to treat all plants as if they have the same needs.
See & Spray changes this paradigm, empowering growers to make every individual plant count at scale.
Using computer vision and artificial intelligence, our smart machines can detect,
identify, and make management decisions about every single plant in the field.
Make Every Plant Countâ„¢
Revolutionizing weed control in a world of herbicide resistance
With the rise of herbicide-tolerant weeds, there are fewer and fewer effective solutions.
Farmers around the world need a new way to address the weed control challenge.
$25 billion spent each year
3 billion pounds of herbicides
250 species of resistant weeds
Over-relying on a handful of broadcast-spray chemicals fuels the evolution of herbicide tolerance. Fighting these weeds hurts farmers' crops and their profitability.
Herbicide resistance in weeds is a worsening threat.
Blue River's solution starts here.
Introducing See & Spray: precisely spraying herbicides
only where needed, and with exactly what's needed
Our smart machines give farmers a new way to control and prevent herbicide-resistant weeds,
while also eliminating 90% of the herbicide volumes that growers spray today.
More tools
Unlocked herbicide options to fight resistant weeds when not spraying crops
90%
Lower herbicide costs when selectively applying herbicide to weeds only
2.5B
Potential reduction in global herbicide use (lbs) with sustainable weed control
Our award-winning technology is changing the future of food
Crop protection is just the beginning.
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